Design Victoria: Tools of the export trade masterclass
Discover the tools of export success in tangible and practical methods at this free masterclass held by Design Victoria in partnership with the Australian Institute of Export.
The workshop will explore step-by-step what it takes to truly export effectively with limited complications and find out what assistance programs are available to support you entering export markets.
Attendance at this event will benefit owners and managers of small to medium design businesses interested in gaining an understanding of how design services can be exported and an awareness of the skills required to successfully export design
Topics include:
– Gathering market intelligence
Identifying what you need to know and then effectively gather it.
– Effective marketing strategies
The basics of putting together an overseas marketing strategy.
– The best people for the job
Any company is only as good as its people, how to find the best and the right people to drive your export business.
– Dealing with cultural/language differences.
– Every market is different
Tips on how to deal with the differences and where to find help.
– You’re not alone!
Find out what assistance programs are available for exporters and how to effectively access them.
The masterclass will be held Thursday 6 May 2010 from 8:30am to 12:30pm at Bureaux, level 1, 530 Lonsdale Street, Melbourne.
For more information or to book visit here.
Tags: Workshop - Melbourne - Victoria, Workshop - Melbourne - Victoria - Export
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Tradeshows: Effective marketing tools or money wasters?
Design Victoria is holding a seminar that will look at the benefits of participating in trade fairs, exhibitions and international events. The seminar will be appropriate for owners and managers of SME design businesses who are interested in understanding how design services can be exported and in gaining an awareness of the skills required to successfully export design.
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Trade fairs, exhibitions and international events can be used as a powerful promotional tool for gaining exposure and new business opportunities in a new market, whilst growing a business and reinforcing market position in an existing market.
The value of face-to-face contact provided at these events has never diminished and has probably become even more prevalent in a time poor and virtual business world.
Using examples from a range of tradeshows, this one-hour seminar session will endeavour to equip you with the tools to use international events to:
– Reach a focused group of the right contacts
– Raise the profile of and gain exposure for your products and services
– Access your competitors and research industry trends
– Demonstrate your commitment to doing business in the market place
– Show you are serious about working in the region
– Utilise the media present at events to gain further positive exposure.
The seminar will include the speaker Philip Litton, Director of Export Solutions.
It will be held Wednesday 10 March 2010 from 12:30pm to 1:30pm at Bureaux, Level 1, 530 Lonsdale Street, Melbourne.
Registration is at 12:15pm and the seminar will include refreshments and networking opportunities.
Bookings are free but RSVP by Friday 5 March 2010. Bookings are essential for catering. Please book early as places are limited.
For further information or to register attendance visit here.
Tags: Workshop - Melbourne - Victoria, Workshop - Melbourne - Victoria - Export
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Managing your website without breaking the bank seminar
Design Victoria is holding a seminar for owners and managers of small to medium businesses that will look at cost effective website management, reach your target market effectively online and joint venture partnerships.
The presentation will provide insights into search engine optimisation, and how to ensure that your target market gets what they want from your site easily. It will also provide a behind-the-scenes look on a successful eCommerce joint venture partnership (revenue share) between the digital agency, August, and leading lifestyle retailer Snowgum.
Topics covered include:
– Basic techniques you can use to manage your website
– Ways in which you can interact with your audience
– Gain knowledge of how to make your website work better
– Creating a mutually-rewarding joint venture partnership
– How revenue share works between agency and client
– Sharing the risk and rewards
– Division of roles and responsibilities
– eCommerce strategy and development
The seminar will be held 10 March 2010 from 6:30pm until 9:30pm. Registration is at 6:15pm.
The event will take place at the Knox Civic Centre, 511 Burwood Highway, Wantirna South.
Bookings are essential for catering. Please book early as places are limited. RSVP by Friday 5 March 2010.
For more information and to register attendance visit here.
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Tags: Workshop - Melbourne - Victoria, Workshop - Melbourne - Victoria - Marketing
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Make it, design it, fund it session
Craft Victoria is holding an information session which will discuss how to apply for an exhibition, how to prepare a funding proposal and why exhibition design is so important.
Speakers include Anita Budal, exhibition designer at Parallel Studios; Christabel Harvey, Program Manager in Arts Development at Arts Victoria; and Nella Themelios, Coordinating Curator at Craft Victoria.
The session will be useful for anyone proposing an exhibition but may also help participants to prepare an exhibition proposal for Craft Victoria's 2011 program.
The session will be held Monday 15 February 2010 from 6:00pm to 7:30pm at 31 Flinders Lane Melbourne.
Attendance is free for Craft Victoria members and $10.00 for non-members.
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Tags: Workshop - Melbourne - Victoria
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Green business, lean business seminar
Business Victoria is holding a free workshop that demonstrate how businesses can become environmentally sustainable and save money at the same time.
The workshop will teach attendees some simple measures that can be used to cut consumption and waste and cut costs. Participants will be assisted in building their own sustainability action plans and given tips on carbon offsetting, refitting their building to be more energy efficient, minimising waste, and reducing energy and water usage.
The workshop will be held 25 November 2009 from 4:00pm to 6:00pm.
It will take place at the Victorian Consumer and Business Centre, 113 Exhibition St, Melbourne.
For more information and to register attendance visit here.
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Tags: Workshop - Melbourne - Victoria
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