Design Victoria: Tools of the export trade masterclass
Discover the tools of export success in tangible and practical methods at this free masterclass held by Design Victoria in partnership with the Australian Institute of Export.
The workshop will explore step-by-step what it takes to truly export effectively with limited complications and find out what assistance programs are available to support you entering export markets.
Attendance at this event will benefit owners and managers of small to medium design businesses interested in gaining an understanding of how design services can be exported and an awareness of the skills required to successfully export design
Topics include:
– Gathering market intelligence
Identifying what you need to know and then effectively gather it.
– Effective marketing strategies
The basics of putting together an overseas marketing strategy.
– The best people for the job
Any company is only as good as its people, how to find the best and the right people to drive your export business.
– Dealing with cultural/language differences.
– Every market is different
Tips on how to deal with the differences and where to find help.
– You’re not alone!
Find out what assistance programs are available for exporters and how to effectively access them.
The masterclass will be held Thursday 6 May 2010 from 8:30am to 12:30pm at Bureaux, level 1, 530 Lonsdale Street, Melbourne.
For more information or to book visit here.
Tags: Workshop - Melbourne - Victoria, Workshop - Melbourne - Victoria - Export
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Tradeshows: Effective marketing tools or money wasters?
Design Victoria is holding a seminar that will look at the benefits of participating in trade fairs, exhibitions and international events. The seminar will be appropriate for owners and managers of SME design businesses who are interested in understanding how design services can be exported and in gaining an awareness of the skills required to successfully export design.
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Trade fairs, exhibitions and international events can be used as a powerful promotional tool for gaining exposure and new business opportunities in a new market, whilst growing a business and reinforcing market position in an existing market.
The value of face-to-face contact provided at these events has never diminished and has probably become even more prevalent in a time poor and virtual business world.
Using examples from a range of tradeshows, this one-hour seminar session will endeavour to equip you with the tools to use international events to:
– Reach a focused group of the right contacts
– Raise the profile of and gain exposure for your products and services
– Access your competitors and research industry trends
– Demonstrate your commitment to doing business in the market place
– Show you are serious about working in the region
– Utilise the media present at events to gain further positive exposure.
The seminar will include the speaker Philip Litton, Director of Export Solutions.
It will be held Wednesday 10 March 2010 from 12:30pm to 1:30pm at Bureaux, Level 1, 530 Lonsdale Street, Melbourne.
Registration is at 12:15pm and the seminar will include refreshments and networking opportunities.
Bookings are free but RSVP by Friday 5 March 2010. Bookings are essential for catering. Please book early as places are limited.
For further information or to register attendance visit here.
Tags: Workshop - Melbourne - Victoria, Workshop - Melbourne - Victoria - Export
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Going global by design seminar
Australian Anthill and Design Victoria are partnering to hold a seminar that will explore export options for Australian designers and their businesses.
During the seminar four Australian businesses will share their export experiences and provide invaluable advice. Speakers include Mark Saba, founder of Connect Language Services; Gerry Mussett, CEO of Sprocket Design; and Jarmal Richard, CEO if jdrlegal. More speakers will be announced closer to the event date.
Going global by design is suitable for creative businesses looking to expand into your new markets such as industrial designers, design agencies, advertisers, architects and others.
The seminar will be held 25 February 2010 from 6:00pm to 8:30pm.
It will take place at Bureaux, Level 1, 530 Lonsdale St, Melbourne.
Attendance is $45.00 for Design Victoria members and $60.00 for non-members.
For more information and to register your place online visit here.
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Tags: Workshop - Melbourne - Victoria - Export
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