Emma Elizabeth Coffey

Emma Elizabeth Designs | Email | Website

Where and what did you study and what year did you graduate?
Scenografia (Commercial Interior Design), 2006, Istituto Europeo di Design, Milan.

Where did you head after graduating?
After graduating, I launched Emma Elizabeth Designs in Sydney and specialised in freelance commercial interior design, styling and art direction. I have been working with clients including Moet & Chandon, Harpers Bazaar, Megan Morton and Domayne.

When did you launch your own business?
I launched the business at Zona Tortona, Salone del Mobile in Milan in April 2006.

What motivated you to start your own business?
I wanted to utilise all of my design skills in a unique and exclusive way and I could not find a company that appealed to all of my senses. I found creating Emma Elizabeth Designs was the best solution.

How would you describe your business to someone who didn’t know you?
Emma Elizabeth Designs specialises in freelance design, fashion runway, product, exhibition, art direction and styling roles.

How would you describe the products you design to someone who hadn’t seen them?
My furniture and interior products are very conceptual. I work within a monochromatic scheme focusing on shadows and silouhettes. They are statement pieces driven towards the hotel, hospitality, retail and commercial design sectors.

What are the most challenging parts of being a designer running a small business?
The most challenging part of running a small design business is that you are the sole entity. The administration side is always a struggle.

What inspires your design projects?
I was inspired to release a full collection of interior furniture pieces after receiving a series of emails from a representative at Philippe Starck’s studio in Paris asking to see more of my work.

What are the next steps for you?
I would like to take my business and designs out into a global market, working not neccessarily with retailers, but closely with certain designers and architects to develop my lines further into the commercial design and consignment market.

Published 15 July 2008.

Comments Off on Emma Elizabeth Coffey


About ADU
Part magazine, part bulletin, part business resource, ADU is a publication and archive about design and creativity published monthly to encourage and support designers. ADU is an independent and strongly collaborative voice within the design sector with a broad network that connects designers from across the country to the resources they need. ADU is also a vehicle for workshops, forums and exhibitions produced to encourage discourse and develop skills around design, creativity, entrepreneurship and ideas. ADU collaborates with design institutions and existing initiatives to enable designers to develop new markets at home and abroad. ADU is a joint venture between Parcel and Studio Propeller.
Be part of ADU
ADU is an independent online publication that relies on its industry network to keep things fresh. If you have news that you think our readers need to know about please get in touch. We encourage all submissions but cannot guarantee that everything will be published. If you would like to submit something for our editorial team, please email directly to the editorial department.
Editorial submissions

Advertise with us
Copyright: Creative commons
Terms of Use
Privacy Policy

Publishers/editorial direction
Heidi Dokulil & Ewan McEoin
Online editor
Heidi Dokulil
Peter Salhani
Creative direction
Graeme Smith
Lee Wong
Sam James, Elliat Rich, Alexi Freeman
Chris Byrne, Tim Fleming, Paul Justin
Alison Schutt, Rohan Nicol
Do You Put on Sunblock Before the Makeup Primer
porno Real people with hopes and dreams and spines

Think About Starting A Fashion Design Business
hd porn and maybe a bit abrupt

Finding the best vintage fashion apparels
black porn the good Doctor unveiled a new look in More Fun Comics 72

5 Ways The English Language Has Gone To Hell
girl meets world Now moving onto our financial position

How to Put Together a Fashion Show
quick weight loss there are some chapters that were entirely new to me

What Kind of Salary Does a Fashion Buyer Earn
miranda lambert weight loss men’s winter fashion accessory

Be Wise When Shopping For Designer Costumes Online
christina aguilera weight loss 250 kilometers long about the size of Pennsylvania

The Miniskirt A British Style Icon
weight loss tips 5 frizzy hair stunning you can cook up