Andrew Simpson
Where and what did you study and what year did you graduate?
Bachelor of Industrial Design Honours, 2005, University of Technology Sydney.
Where did you head after graduating?
I worked as a glass blower and a design consultant then started to my own business, Vert Design.
When did you launch your own business?
In September 2005.
What motivated you to start your own business?
Dreams of world domination, that and I don’t play well with others.
How would you describe your business to someone who didn’t know you?
We are a small design house that produces simple elegant products.
How would you describe the products you design to someone who hadn’t seen them?
All of our products encourage people to interact with them. They work seamlessly with the human form and are made from robust materials that last.
What are the most challenging parts of being a designer running a small business?
Not having the money to make the product that I would love to make.
What inspires your design projects?
A love of design and an enjoyment of simplicity.
What are the next steps for you?
I am still aiming for world domination but the next two to five years will see some new and exciting long term projects come to market.
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